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Aeon PB resonates with the MZ generation. Soft drink sales double.

Aeon PB resonates with the MZ generation. Soft drink sales double.

by Martner Japan | Apr 20, 2024 | CONSUMER TRENDS AND INSIGHTS, FLASH NEWS, NEW PRODUCTS, RETAIL

AEON’s private brand (PB) “Topvalu” will celebrate its 50th anniversary in 2024. Aeon has been supported by a “value proposition” that national brands (NB) cannot provide and a “price strategy” that offers the same or better...
Rainbow color limited edition products will be launched in Family mart again this year.

Rainbow color limited edition products will be launched in Family mart again this year.

by Martner Japan | Apr 19, 2024 | FLASH NEWS, INNOVATION, NEW PRODUCTS, RETAIL

FamilyMart Corporation (Headquarters: Minato-ku, Tokyo; President and CEO: Kensuke Hosomi) will release “Short Socks Rainbow” priced at 390 yen (including tax: 429 yen) and “Imabari Towel Handkerchief Rainbow” priced at 546 yen (including tax:...
AEON celebrates the 50th anniversary of ‘Tasmanian Beef’ with the release of approximately 50 new products.

AEON celebrates the 50th anniversary of ‘Tasmanian Beef’ with the release of approximately 50 new products.

by Martner Japan | Apr 18, 2024 | FLASH NEWS, NEW PRODUCTS, RETAIL

In 1974, when beef imports were restricted, AEON aimed to deliver delicious beef to customers at affordable prices. Believing Tasmania to be ideal for raising beef cattle for Japan, AEON started ranching on the island. Tasmania, situated approximately 240 km southeast...
Why USMH launched its own brand “GREEN GROWERS Meal?

Why USMH launched its own brand “GREEN GROWERS Meal?

by Martner Japan | Apr 16, 2024 | CONSUMER TRENDS AND INSIGHTS, FLASH NEWS, FUNCTIONAL FOODS, HEALTH AND WELLNESS, INNOVATION, NEW PRODUCTS, RETAIL

United Supermarket Holdings (Tokyo/President Motohiro Fujita: USMH) has launched its own private brand, “GREEN GROWERS Meal,” a collection of foods made from plant-based ingredients. There is. Sales targets are not disclosed. We asked him about the...
Seven & i launches “fully farmed yellowtail” from Seven Premium Fresh, the first to receive MEL certification.

Seven & i launches “fully farmed yellowtail” from Seven Premium Fresh, the first to receive MEL certification.

by Martner Japan | Apr 12, 2024 | CONSUMER TRENDS AND INSIGHTS, FLASH NEWS, INNOVATION, NEW PRODUCTS

Seven & i Holdings (Tokyo) will sell “Completely Farmed Yellowtail” as a new product under its private brand “Seven Premium Fresh” from April 8, 2024 at approximately 120 Ito-Yokado and some York stores nationwide. It will be released...
SAKURA have hit peak bloom as of Friday April 5 , let’s see limited Sakura seasonal products.

SAKURA have hit peak bloom as of Friday April 5 , let’s see limited Sakura seasonal products.

by Martner Japan | Apr 5, 2024 | CONSUMER TRENDS AND INSIGHTS, FLASH NEWS, NEW PRODUCTS

SAKURA have hit peak bloom as of Friday April 5 , let’s see limited Sakura seasonal products. On April 5, 2024, the Tokyo area greeted full bloom of cherry blossoms. In Japan, there’s a cultural tradition known as “hanami,” where people enjoy...
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