Oatmeal cereal experienced a surge in popularity in Japan during the COVID-19 pandemic due to increased health awareness. However, its growth has slowed down post-pandemic, and Japanese brands are now striving to sustain this trend by introducing new textures and...
Source: Grunabi website Osechi-ryori is a traditional Japanese New Year’s meal that consists of a diverse array of traditional Japanese dishes. These dishes are packed into special boxes called jubako, and each item carries symbolic meaning as a New Year’s...
Source: Sorale Hotels and Resorts Co.,Ltd. website pressrelease 13th novemebr 2023. withnews Sorale Hotels and Resorts Co., Ltd. (Location: Minato-ku, Tokyo; President: Ri Inoue) operates the Royal Pines Hotel Urawa, which released a new and innovative bread called...
Source: Nikkei MJ 6th December 2023 Marugame Seimen launched Innovative mobility Udon noodles. The year 2023, often referred to as the ‘After Corona’ era, witnessed the emergence of a series of hit products, driven by the increase in opportunities for...
Double-Digit Growth: Non-Alcoholic Beverages Targeting Young Adults The development of products targeting young adults who either cannot or choose not to consume alcohol is rapidly accelerating. According to Suntory Holdings, the market for non-alcoholic...
Source: Japan Buckwheat millers association. Japan Federation of Drynoodle Manufacturers Associations, Martner Japan market research The history of buckwheat in Japan dates back to 794. Now is the season for Shin-soba, featuring fresh buckwheat. Shin-soba is...
