Hot Water drinking RTD HOT WATER DRINKG innovation from Asahi SoftDrink Sales Co., Ltd. Asahi Beverages announced its success in 2022 and the launch of year-round sales for its popular hot beverage product. The company attributes its success to recognizing a fivefold...
Strawberry flavor Innovation 15th January is Strawberry day in Japan Japan boasts over 300 strawberry varieties, and from January to March, the market is saturated with exciting new strawberry products, especially in confectionery, sweets, and ice cream categories....
Japan Food Innovation : Pasta ‘Pakitto’ from Nagatanien Co.,Ltd. Innovating Pasta like never before, achieving time performance by breaking dry noodles. In 2023, Nagatani-en, founded in 1953, introduced a new product called “Pakitto”...
