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Find the latest insights, innovations, and trends. From various news sources, we pick and summarize the most important insights, innovations, trends, and news from hundreds of reports each week in Japan.
After Valentine’s Day Chocolate Event
Kuradashi, an online shopping site that operates by selling discounted food items nearing their expiration date, has initiated an event utilizing Valentine's Day chocolates starting from the 15th. In a temporary store established on the basement floor of Tokyo Midtown Yaesu (Tokyo, Chuo), they are...
Alcoholic Cans Concept innovation ; Suntory’s approach aiming to Spark Interest Among Younger Consumers
Boldly Named: Suntory's Innovative Approach to Attracting Youth Amidst 'Alcohol Abstinence' Trend "The One Tanaka Always Drinks First:" "The Beverage That Makes You Say 'Wait, This is Good'" "Instantly, a Drink that Makes You Start Complimenting Others" "The Liquor that Tasted Amazing During a...
AEON National Brand Discount Initiative: Savings on Daily Necessities and Frozen Foods from Feb 20-29
Aeon Group Announces Nationwide Discounts on Popular Brands for Daily Necessities and Frozen Foods from Feb 20-29 to support customers. The Aeon Group will be implementing price reductions on approximately 20 National Brand items, including daily necessities and frozen foods, from February 20 to...
Supermarkets See Increase in Special Sales – Beer, Cooking Oil… Food Items Account for 30%
Rise of Discounts: Supermarkets React to Consumer Thrift with Increased Sales Promotions. Special sales of food items have been increasing at supermarkets. In January, the proportion of special sales in terms of sales quantity among 156 major food items exceeded that of the same month of the...
After salad chicken, next in line are fish bars and tofu bars.
Easily Accessible Protein, Also Available via Subscription Rise of Discounts: Supermarkets React to Consumer Thrift with Increased Sales Promotions. The demand for refrigerated ready-to-eat protein dishes is booming. Following the popularization of salad chicken, which became widespread through...
Up cycle Cabbage innovation idea : Cabbage powder for CURRY
Mimatsu Food Co., Ltd., based in Maebashi City, Gunma Prefecture, specializes in the manufacturing and sales of Chinese dim sum. In collaboration with Mori Industries Co., Ltd., the company has announced the release of "Gunma Cabbage Curry" on January 25, 2024. This product is developed with the...
Lessons from Yokado’s Massive Store Closures and Delayed Adaptation: Transferring 9 Stores to Other Companies, Strengthening Focus on the Tokyo Metropolitan Area.
On February 9, Ito-Yokado announced plans to transfer its "Ito-Yokado" stores in Hokkaido, Tohoku, and Chubu regions to other companies, emphasizing a concentration of stores in the Tokyo metropolitan area. The decision, part of a business restructuring outlined in the mid-term management plan by...
Innovative Cat products in Family Mart stores for the CAT DAY 22th FEB
To celebrate "Cat Day" on February 22nd, FamilyMart is launching the "Family meow Grand Strategy!" from February 13, 2024 (Tuesday). This event will feature 19 original products, including cat-themed sweets, bread, chilled beverages, and daily necessities. The promotion will be available at...
Alternative Seafood rice bowl from Family mart convenience stores.
FamilyMart released a new product, "Daitai (Alternative) Seafood Bowl," as part of its private brand "Famimaru KITCHEN" on February 6, 2024. This product is available at some stores in the Kanto region, approximately 2300 locations. "Famimaru KITCHEN" is FamilyMart's private brand, offering a...
Liquid food diet from advanced aging society Japan / MAIBALANCE lineup from MEIJI company
From Japan's leading manufacturer MEIJI company, ''Meibalance'' is making waves in Southeast Asia, offering a perfect balance of protein, fats, and minerals in a variety of delicious flavors. Approved by Japan's Consumer Affairs Agency, this high-energy solution is redefining healthcare nutrition...
High protein ice cream from Japan
The Azuki Bar, with its low calorie, low sugar content, high-quality carbohydrates, and 3.3g of protein, has gained immense popularity among fitness enthusiasts. Ice cream from Japan is becoming increasingly popular in Asia. According to the trade statistics from the Ministry of Finance, the...
Rising Prices: Battling with “Increased Portions” – Bread and Yogurt at Convenience Stores.
Convenience Stores Offer More for the Same Price Amidst Rising Frugality Convenience stores and supermarkets in Japan are launching campaigns to provide consumers with greater quantities of daily consumed products like rice balls, bread, and yogurt without raising prices. This strategy comes as a...
Alternative meat ; mushrooms from YUKIGUNI MAITAKE Co.,Ltd.
YUKIGUNI MAITAKE has successfully developed alternative meat using mushrooms such as Maitake, introducing a new competitor to the alternative meat market. Mushroom-based alternative meat is touted to be lower in fat, rich in dietary fiber, and environmentally less impactful in production compared...
Future appearance of lemon sour, The name is・・・
Asahi Beer named their new product, where lemon slices float to the top, "Mirai no Lemon Sour. The talk of the town in the early part of the year was Asahi Beer's chu-hai "Mirai no Lemon Sour" (to be released in June). When you remove the lid of the fully open can, lemon slices float inside. I...
AEON TO BUY second largest drugstores TSURUHA in Japan.
Japanese retail giant Aeon has announced its intention to enter negotiations to acquire shares of drugstore major Tsuruha Holdings from a Hong Kong investment fund. If successful, this move could lead to Tsuruha becoming a subsidiary of Aeon, potentially forming a ¥2 trillion drugstore alliance...
Vegan yogurt Peas base new brand ‘ PLANT LABEL’ starts from MEGMILK
On the 26th, MEGMILK SNOW BRAND Co.,Ltd. announced the initiation of a food business utilizing plant-derived ingredients. The newly established brand, "Plant Travel," is set to release four products, including yogurt and beverages made from pea seeds, in the spring of this year. The company aims...
Soy milk flavors in Japan from KIKOMMAN
Kikkoman's Evolution and the Breakthrough of Soy Milk in Japan. Flavors innovation is a key to be recognized by various generations. Kikkoman's History: Founded in 1917, Kikkoman stands as one of Japan's premier food manufacturers, renowned for a diverse range of products, including soy sauce,...
Healthy snack Dried Sweet Potato can be a huge hit in the world.
Japanese Traditional Sweet: Dried Sweet Potatoes – A Source of Innovation in the Global Dried Fruits and Vegetables Category In the world of dried fruits and vegetables, Japan's traditional confection, "Dried Sweet Potatoes," holds a unique charm, offering possibilities for exciting new product...