Ramen Innovation One-Handed Pouch Ramen: Nippon Ham Targets the Expanding eSports Market by Martner Japan | Aug 16, 2024 | GENERATION MZ, INNOVATION, New productsNippon Ham has launched its first one-handed ramen, “BOOST NOODLE,” in a resealable spout pouch container, available online starting July 27 and at select convenience stores. The product, developed by a young gamer as part of Nippon Ham’s...
