Horiguchi Coffee (Setagaya, Tokyo) cup-on type regular coffee “Horiguchi Coffee Drip Bag”

The company, which roasts and sells coffee beans, has commercialized this product with a focus on quality. The beans are carefully selected, and the new product uses 15% powder, compared to 8 to 12 grams per package for standard products. There are 4 types, including “Bitter Sweet”, which has a perfect balance of bitterness and sweetness. 《6 packets, 1620 yen. 25th》

Source:Nikkei MJ 20th Mar 2024.

Related Articles

Seaweed snack innovation from Calbee Noriyan , alternative seaweed.

Seaweed snack innovation from Calbee Noriyan , alternative seaweed.

On Wednesday, November 5th, Calbee will launch “Noriyan,” a new seaweed-alternative snack made from upcycled potato starch, exclusively at the Calbee+ Tokyo Station store.Available in two flavors — Dashi Soy Sauce and Wasabi Salt — the product will be sold in limited...

Water Innovation from Suntory : TOKUSUI

Water Innovation from Suntory : TOKUSUI

Tokusui — Suntory’s New Challenge to Turn Everyday Water into Functional Wellness 1. What Is “Tokusui”? “Tokusui” (literally “Special Water”) is a functional beverage launched nationwide in Japan by Suntory Foods International in October 2025. It represents the first...

“Black” series 4 items (released November 10th)

“Black” series 4 items (released November 10th)

Nissin Food Products Co., Ltd. (President and CEO: Noritaka Ando) will launch the following new products nationwide on Monday, November 10th: "Black Chicken Ramen," "Nissin's BLACK Donbei Black Kitsune Udon with Coarsely Ground Black Pepper and Rich Black Soy Sauce...